To top
Title Image

May 2018

16 May

rag & bone Reintroduces The DIY Project

rag & bone reintroduces The DIY Project with the announcement of Hailey Baldwin as the first participant in the new series of images, which will be continuously live throughout the year.The rag & bone DIY Project was first created in Spring 2011 in an effort to flip the traditional photo shoot on its head. An ongoing creative initiative, for which each subject was given a camera, a bag of clothes – all with the same remit – to interpret rag & bone in their own individual way. The new series, which rag & bone is pleased to announce, will feature an eclectic cast of talent including Hailey Baldwin, Ashley Graham, Alek Wek, Paris Jackson and Yuka Mannami, to name a few.     “The...
Continue reading
16 May

COMME des GARÇONS’ Newest Line

After the first images of COMME des GARÇONS’ new CDG line emerged — with Anti Social Social Club and Avi Gold collaborations — last month, a first look at the wider capsule has now been revealed. Titled “Breaking News” the logo-centric capsule is the first CDG release, with a full collection set to drop later this year. The brand is seen as an internet-driven line, with takes on the COMME des GARÇONS’ airline logo appearing across coach jackets, hoodies and coach jackets in a fluorescent color palette. Additionally, the “Breaking News” capsule features collaborative T-shirts with graphic pieces from Dreamland Syndicate, Brain Dead, Cactus Plant Flea Market and Adam Lucas sitting alongside the previously leaked items.   Following the arrival of “Breaking News” — which Adrian Joffe described as a “three-dimensional press release for...
Continue reading
16 May

SK-II LAUNCHES NEW LITTLE RED SYMBOL LIMITED EDITION

This spring, SK-II gives its signature and most awarded bestseller Facial Treatment Essence a beautiful new look with a Limited Edition design depicting a single black bird in a sea of white birds.   Set in vibrant red, the unique design of the Little Red Symbol Limited Edition symbolizes an act of courage and strength to stand up and stand out from the crowd to pursue one’s dreams. The SK-II Little Red Symbol Limited Edition Facial Treatment Essence is now available in set (7,400 Baht) with Facial Treatment Gentle Cleanser (120 g) and Facial Treatment Clear Lotion (30 ml) at all SK-II counters. From 2003 to 2016, Facial Treatment Essence has won over 250 beauty awards, making it the most awarded product in...
Continue reading
16 May

BOTTEGA VENETA REINVENTS THE ART OF COLLABORATION WITH A NEW DIGITAL-FIRST AD CAMPAIGN

Bottega Veneta is writing the next chapter of the Art of Collaboration with a disruptive new digital-first ad campaign created with renowned agency Baron & Baron.     Titled Reflections, the Spring/Summer 2018 campaign embraces moving images as its core. Envisioned as an anthology series, six distinct and deeply cinematic and films, directed by Fabien Baron, will be released episodically throughout the season via multiple platforms and partners. These narrative episodes will become a beacon for immersive and innovative mobile-first storytelling.     The Art of Collaboration, conceived by Creative Director Tomas Maier in 2001, was a great success, highlighting a storied relationship with artists. As the next chapter unfolds, the focus will return to Bottega Veneta itself, with a communication platform that reinforces the brand’s own...
Continue reading
16 May

COS to present SOMA, A capsule MENSWEAR collection

COS, the London-based fashion brand,is pleased to announce that it will present Soma, a capsule collection of menswear essentials in the form of choreographed art at the 94thedition of Pitti Uomo this June. Known for its modern and functional garments inspired by the worlds of art and design, the COS x Pitti Uomo event will take shape by way of a choreographed performance conceived by British choreographer Wayne McGregor, in celebration of the capsule collection’s form and function.     ‘For COS,Pitti Uomo celebrates creativity, craftsmanshipand forward-thinking menswear. It is an honour to present Soma in Florence and we are equally excited to be able to share the work with a wider audience internationally online’, stated Karin Gustafsson, COS Creative Director.Soma will encapsulate the core COS aesthetic and...
Continue reading
16 May

Ning Zetao Global Denim Ambassador for DIESEL

DIESEL, the innovative international lifestyle from Italy, has officially announced that the popular swimming champion Ning Zetao will be the Global Denim Ambassador. His charming and straightforward yet modest personality, tenacity and boldness, makes him stand out to be a suitable face to represent the free spirit of the DIESEL.     Ning stated: “What I love about DIESEL’s brand culture is its spirit of liberty and self-expression. Also, the legacy of craftsmanship of this Italian denim brand has much in common with swimming: both require pairing respect for tradition with continuous innovation in order to forge one’s own path forward.” Ning has been a friend of the brand for a long time, he joined the #50 Rules for Successful Living event in Asia and...
Continue reading