Rimmel London announced British model and actress Cara Delevinge as the new brand ambassadors. The London born 23 year old will star in a range of advertising campaigns for the cutting-edge colour brand. Famed for her strong look and trend-setting style, Cara is a natural choice to represent Rimmel. In addition to her phenomenal success as a model, she is a gifted actress with a brilliant career ahead of her as well as an inspiring young woman with an extensive fan base with over 36 million followers on social media platforms. Cara Delevingne is spreading the secret of how to achieve long-lasting, lethal volume that disappears without a trace. Scandaleyes Reloaded Mascara, gives a fresh, fierce, and flawless look. A max density brush ensures bold, clump free lashes, extreme wear and extreme volume. It’s unstoppable. Get the London Look!